Are there any cross-cultural factors and /or effects of globalisation involved in the impact of new technology on your case study? E.g. the internet has been said to be ‘globalising culture’ through its promotion of the English language.
Globalisation is where regional economies, societies, and cultures are being integrated through a network of communication, transportation, and trade. Facebook has become the main networks for social media, not only for advertising and social advantages, but also for global news. The earthquake in Virginia in August of 2011 is an excellent example. Almost the second after it was over, Facebook exploded about it; within the hour everyone in the northeastern United States knew about it; within two hours the whole United States knew; and within four hours, the whole world knew about it. All of this was because of Facebook, the new front-runner in social media and globalisation.
This is why advertisers use sites like Facebook to get a range of different audiences to buy whatever they are advertising. Twitter is also an effective way to advertise and promote businesses, depending on your followers. Celebrities use this especially to promote their new music videos and so on.
No comments:
Post a Comment